Levi s history in pictures

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Although popular lore (abetted by company marketing) holds that the original design remains unaltered, this is not the case: the crotch rivet and waist cinch were removed during World War II to conform to War Production Board requirements to conserve metal, and was not replaced after the war.

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Detailed images of the Shah and Shahbanu’s pilgrimage in Mashhad

The reign of Mohammad Reza Shah Pahlavi, which began in September 1941 and ended with …