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Mega influencers are the ones who have a massive number of social media followers. Although there’s no largely accepted rule that draws boundaries between different types of influencers. However, mega influencers typically have more than one million followers on at least one social channel. The majority of mega influencers are celebrities like film stars, singers, or sportsmen who didn’t earn their fame online. Nonetheless, some mega influencers have built large followers through their online activities. For instance, Tony Robbins, a business strategist, is a mega influencer with over 5 million followers on Instagram. Only big brands usually partner with mega influencers as they cost a lot.
