Beginning in 2011, she served as head-of-academy and head-judge alongside Hooman Khalatbari and Babak Saeedi for the widely popular talent show/singing competition Googoosh Music Academy, which was broadcast on the London-based Iranian satellite channel Manoto 1 and was their most watched program. Googoosh Music Academy lasted three seasons. In December 2010, Googoosh held a very notable concert in the Kurdish region of Iraq, to which tens of thousands of Iranians came from Tehran and beyond.